search engine optimization

Search Engine Optimization, or SEO, is the process of making it easier for search engines such as Google to find and index your website. What it is not is a guarantee of any specific page rank.

It's the “buzz word of the day” when it comes to web design – and one of the first things I am asked about by potential customers. But be wary of SEO “specialists” with grand claims and bigger pricetags – there is no surefire way to bump your website to the top of the search results. Optimal search results are largely dependent upon a variety of factors – including how long your site has been up, how long Google or other search engines have known about your website, etc.

What I will do is optimize the relevance of your website and – more specifically – each web page to a key topic. I will also optimize each page with the appropriate title and submit your website to the seach engine registries. But the search engines will be looking for many other things, such as its popularity or importance based on the amount and quality of links going to and from your website.

No one can guarantee that your site will be on Page 1 (per Google). What I can promise you, however, is my expertise and dedication to get you there!

 

Why Google?

It's the seach engine used by the majority of people on the internet. And while we can't guarantee you'll be on Page 1—and no one can—we'll use all the latest strategies to ensure you the best possible search engine ranking.

Spiders n’ Bots

I will design your web pages with the latest strategies in mind to make sure your site is visited often by search engine ranking programs, a.k.a. “spiders” and robots. There will be a lot going on behind the scenes that your visitors will never see, but the search engines will.

You Can Help

We will also give you sound advice on the many things you can do to increase the number of visitors to your site. I am committed to giving you the best possible edge on the worldwide web.

SEO and Web Standards

On the Web, being up-to-date with the latest technologies is not an option: choosing the wrong tools or architecture can lead to needless losses in time, money, or customers.

My websites adhere to all standards developed by the World Wide Web Consortium (W3C). The use of valid HTML code provides your site with optimum search engine compatibility, while the use of Cascading Style Sheets (CSS) enhances your site's design continuity and lets you quickly change its layout and rendering.

 

Valid HTML + CSS = enhanced SEO!